Fashion Week
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Other terms in F
Fitting
A fitting is a preliminary try-on session where the model tests garments being made. This step allows the stylist to make necessary adjustments before the final presentation (runway show, photoshoot, retail). The fitting ensures perfect adaptation between the garment and the model's body shape. It's a crucial technical step that determines the aesthetic success of the final project.
Full length
A 'full-length' photo or video shows the model standing from head to toe, allowing appreciation of their complete silhouette, posture, and proportions. This type of framing is essential for evaluating overall elegance, walk, and bearing. Clients often use these images for preliminary selections and assessing morphological fit with their needs.
Modeling agency
A modeling agency is a specialized company that handles the promotion and professional development of its models. It ensures the connection between models and clients, negotiates and drafts contracts, manages accounting and administrative aspects. The agency works in service of its models and not the other way around, in exchange for a commission taken from their contracts. It plays a crucial role in career building and protecting the interests of its talents.
Mother agency
A model's mother agency is generally the first agency that discovered them and with which they began their modeling career. It defines the strategic direction of their career, places them in foreign partner agencies, and manages any difficulties (such as image rights recovery). The model may change mother agencies during their career. The mother agency receives a commission on each contract performed by the model, even abroad.